Yarra Web loves to keep a pulse on the Web design and development industries, including upcoming trends and those driving them. Today, we share a list of our current favourite Web influencers and what they’ve brought to the industry.
Content marketing has become one of the most powerful, cost-effective ways to attract new customers, generate leads, and boost conversions in the modern, online world. Here to help you build a winning content strategy in 2018 are the five tips you want to take to heart.
For most of us, experiencing a company or brand’s Website is a turnkey experience. We’ve grown accustomed to navigating a certain way and we have no issues visiting different sites. That’s not the case for everyone as the internet isn’t really “one size fits all.” For those with disabilities, it can be a vastly different […]
Infringement is an important issue, especially to small businesses and innovators who try to make their big mark on the global market. Registering their design patent may be the only way to ensure their success and further development. David Keller from Media Gurus shares some ideas on how to deal with this issue in his guest post.
Did you know that decent Web hosts and minimized photo sizes can make all the difference when it comes to the optimization of your site? We’re diving into the best ways to optimize your website speed and get it loading lightning fast.
Google AdWords is sweeping the nation, and serving as a pivotal part of any Web Marketing strategy. If you’re unfamiliar, it may seem overwhelming. Luckily the Yarra Web team is here to talk you through the basics, as well as some best practices.
Your online advertisements can sometimes feel like a goldfish: pushing and shoving over spots on Facebook to get clicks and conversions. Since 2010, Facebook is a fishpond that’s grown over 680%, meaning that $8 billion is spent on Facebook ads. We’ve partnered with Energise Web Design agency from New Zealand to discuss best practices when it comes to Facebook Ads.
Creating riveting content is the first step, but many companies struggle with what comes next – maximizing your social engagement so that your post sees as many eyes as possible. Luckily, Yarra Web has tips and tricks to keep your content top of mind for your audience.
As companies look to evolve their digital presences, one element only increase in value. We’re talking, of course, about video content. Not sure where to start or why it might make sense for your brand? Don’t worry, the Yarra Web team is on the case.
Considering how website ideas have in the past brought fame and considerable money to their inventors, it’s normal that you want to protect yours. David Keller from Media Gurus shares some pointers on how to patent and protect your website idea in his guest post.